California Governor Gavin Newsom has taken action to address the situation of youth vaping and probable associated wellness dangers.
On Monday, Governor Newsom signed executive order N-18-19 directing the California Division of Public Overall health (CDPH) to launch a $20 million digital and social media public awareness campaign across the state to educate youth, young adults, and parents about prospective dangers of vaping nicotine and cannabis solutions.
Newsom also signed Senator Jerry Hill’s bill, SB39, which implements stricter age verification for tobacco solutions sold on-line and via the mail.
“We need to take instant action to meet the urgency behind this public wellness crisis and youth epidemic,” mentioned Governor Newsom. “As a parent, I recognize the anxiousness brought on by the deceptive marketing and advertising techniques and flavored solutions created to target our little ones. With mysterious lung illnesses and deaths on the rise, we have to educate our little ones and do every thing we can to tackle this crisis. There is a broad and bipartisan coalition of legislators looking for to defend our youth, and we are committed to operating with the Legislature and stakeholders to make on these executive actions and place forward a sturdy tobacco reform package in 2020.”
According to the California Bureau of Cannabis Handle, vaping devices are applied by far more than 80 % of higher-college-aged tobacco buyers in the state and vaping amongst higher college students rose 27 % in between 2016 and 2018.
As aspect of the new executive order, the Division of Tax and Charge Administration will draft suggestions to get rid of illegal and counterfeit vaping solutions from retail outlets and lessen youth consumption via enhanced enforcement and regulation.
The executive order also directs CDPH to establish warning indicators in ads and locations exactly where vaping solutions are sold to assist lessen their availability to underage persons.
CDPH will be generating suggestions for the establishment of requirements for nicotine content material in vaping solutions and uniform packaging to indicate nicotine content material and electronic cigarette tax calculation.
Suggestions are to be submitted to the Governor’s Workplace by October 14, 2019.