Tis the Season for Cannabis Beverages with Consideration at All Time High

New data from Truss Beverage Co. shows 87% of Canadians surveyed familiar with cannabis beverages; with 26% considering giving as a gift this holiday season

/EIN News/ — Toronto, Ontario, Canada, Nov. 17, 2020 (GLOBE NEWSWIRE) — A new study from Truss Beverage Co. shows that heading into the holiday season consideration of cannabis beverages is at an all time high, with 87 per cent of legal-age Canadians now familiar with the format1. Gifting is high on the agenda this holiday with 26 per cent of adults considering giving cannabis beverages to family or friends, and nearly one fifth intend to purchase the beverages for themselves1.

Truss Beverage Co., a joint venture between Molson Coors Canada and HEXO Corp., has developed one of the widest portfolios of cannabis beverages available in Canada today, focusing on great taste, consistency and choice for consumers of legal age. Entering the holidays, a time traditionally synonymous with…

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